Join in with London’s Fashion Celebration this season with London Fashion Week!
It's London Fashion Week this 16-20th February.
If your favourite designer doesn't do breastfeeding wear that doesn't mean you have to feel left out!
Stay current and on trend this season and carry on breastfeeding in most items of clothing with the Bshirt.
Breastfeed with style and confidence - and be fashionable too!
Wear your favorite semi sheer dress with over the knee boots and feminine leather biker jacket. We love this dress from Massimo Dutti.
Go wild and pair with over the knee suede boots by Carvela and a leather biker jacket by Jigsaw for a truly contemporary look.
It unbuttons at the front to show off your favorite coloured Bshirt and allows for easy feeding.
A pretty pleated skirt makes a statement this season. The pleats and iridescent tones with slightly sheer quality towards the hem make it beautiful from all angles, catching the light and moving with the body. Pair with heels for a day come evening look. We’ve paired boots from Jigsaw.
Wear your swishy skirt with a simple and delicate round neck cardigan that you can unbutton and pair with our Bshirt in plum, a shade to take you from winter to spring.You’ll love the comfort of our organic cotton Bshirts. We chose knitwear from John Lewis.
Adapt your Wardrobe
Our fashion editor says it's easy to keep up with fashion trends while breastfeeding as your Bshirt can adapt pretty much any outfit. So check out those catwalks, get inspired, and breastfeed with confidence!
And remember - these trends are usually mirrored on the high street so pick one or two statement pieces to suit your budget.
We are passionate about improving breastfeeding rates in the UK. Breastfeeding in your own clothes helps you to feel like yourself again and by feeding in public you are empowering other women to breastfeed with confidence!
We will be putting together Bshirt Breastfeeding Fashion Edits every week directly to your inbox!
Sign Up to our Newsletter so that you get these edits straight to your inbox every week!!
We want to show you how you can save money buy wearing 'normal' clothes while still breastfeeding with confidence and looking fabulous. Because, well, breastfeeding is 'normal', after all!
x Philippa and Lisa
Check out our new breastfeeding tips section on topics such as the benefits of breastfeeding.
Find out how much easier it is to breastfeed confidently in public with the Bshirt compared to using a breastfeeding cover.
Ethical & Organic
We use only GOTS Certified Organic and responsibly sourced cotton in the manufacture of Bshirt products. This means that there is no use of harmful chemicals, pesticides and dyes. Choosing to buy organic clothing is good for you, your baby and the environment. You can read about our Ethical Fashion Principles here.