Cart 0

New Doncaster scheme welcomes breastfeeding mums

Doncaster Council has launched its new We Support Our Mums scheme, a local initiative which encourages local businesses and community venues to show they are breastfeeding-friendly and reduce the stigma sometimes associated with breastfeeding.

Article from Doncaster Council

The aim of We Support Our Mums is to make it easy for mums to find welcoming and supportive places to breastfeed as well as to recognise those businesses and organisations that promote and support mums.

To find breastfeeding-friendly venues across the Borough, mums are advised to look for the brightly coloured WSOM logo, displayed in the windows of cafés, libraries, Family Hubs and other public venues across Doncaster.

Members of the public are also encouraged to prompt their favourite coffee shops, cafes and other meeting places in Doncaster to take part in the scheme by registering online.

Councillor Nigel Ball, Doncaster Council Cabinet Member for Public Health, said: “We Support Our Mums is all about removing the stigma that some people associate with breastfeeding in public places, mums can legally breastfeed anywhere but many do not feel confident in doing so. The more mums who breastfeed in public, the more normalised it will become, which can only be a good thing for the health of both mother and baby”.

“We already have over 30 businesses that have joined the scheme and a further 60 interested in taking part but I would encourage any other local businesses to get in touch and take part in this free scheme.”

One of the venues taking part in the scheme is Taste work experience cafe in the Waterdale Centre. Angie Dowling, Manager of Taste, said: “We’re keen to do our bit in developing a culture where breast feeding is supported and normalised. We can play our part by offering a welcoming environment for women to breast feed when they’re out and about and by encouraging public acceptance.”

Read full article from Doncaster Council.

Breastfeeding Tips

Check out our new breastfeeding tips section on topics such as the benefits of breastfeeding.
Find out how much easier it is to breastfeed confidently in public with the Bshirt compared to using a breastfeeding cover.

We are an Ethical British Breastfeeding Clothing Brand

We're passionate about empowering women to breastfeed confidently for as long as they and their babies wish. We advocate adapting your existing wardrobe with our breastfeeding basics, rather than replacing your clothes with expensive short-term use maternity items.  We use only GOTS Certified Organic and responsibly sourced cotton in the manufacture of Bshirt products. This means that there is no use of harmful chemicals, pesticides and dyes. Choosing to buy organic clothing is good for you, your baby and the environment. You can read about our Ethical Fashion Principles here.



Older Post Newer Post