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About Us

Our Story

Lisa & Philippa Bshirt Co-Founders

The Bshirt is co-founded by two mums, Lisa Lessware and Philippa Doyle, who live in glorious Devon where they are raising their fun-loving families.

OUR STORY >>

Our Mission

The Bshirt team

The Bshirt is a social business founded with the mission of improving breastfeeding rates in the UK & beyond! 

OUR MISSION >>

Our Values

Be Confident, Be Stylish, Bshirt

Here at the Bshirt, we believe in empowering women, nurturing babies, normalising breastfeeding and reducing clothing waste.

OUR VALUES >>

Shopping Ethically

Breastfeeding in bed

Clothing waste is the second biggest pollution problem (second only to plastic) and we feel it is our responsibility as a clothing retailer to sell responsibly.

SHOPPING ETHICALLY >>